Tesla, one of, if not arguably the most well known of today, electric car manufacturers has previously announced plans for a consumer pickup truck and a commercial semi truck. Apparently they have decided to enter the kids market. 
The Tesla Cyberquad for Kids is a battery powered 'quad' cycle meant for kids up to 150 pounds and is styled after their planned pickup truck.
The cynic in me thinks that this is just another PR stunt thought up by Elon Musk's marketing minions and they aren't serious about entering the kids market. The tech geek in me wonders if this is really a way to do some proof-of-concept product testing, specifically "Tesla" battery products for consumer markets like motorcycles and other uses, while having their sometimes rabid fan base pay for it. Either way I suspect that a certain demographic of US consumers will be overpaying for these things so that they can say their kids have one.
shop.tesla.com
The Tesla Cyberquad for Kids is a battery powered 'quad' cycle meant for kids up to 150 pounds and is styled after their planned pickup truck.
The cynic in me thinks that this is just another PR stunt thought up by Elon Musk's marketing minions and they aren't serious about entering the kids market. The tech geek in me wonders if this is really a way to do some proof-of-concept product testing, specifically "Tesla" battery products for consumer markets like motorcycles and other uses, while having their sometimes rabid fan base pay for it. Either way I suspect that a certain demographic of US consumers will be overpaying for these things so that they can say their kids have one.
Cyberquad for Kids
Get ready for any adventure with the all-electric Cyberquad for Kids. Inspired by our iconic Cybertruck design, the four-wheel ATV features a full steel frame, cushioned seat and adjustable suspension with rear disk braking and LED light bars. Powered by a lithium-ion battery with up to 15 miles of range and a configurable top speed of 10 mph, Cyberquad for Kids is suitable for anyone 8-years old and up. For additional product details, visit Shop FAQ. Note: Cyberquad for Kids will begin shipping